Faiz S. Hussain

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Faiz [fèz] S. Hussain, b. 1988.

Business Designer. Polyglot-Polymath. Writer. Maker. Market Strategist. Illustrator. Photographer. Creative Director… Faiz defies and eschews narrow silos circumscribed by the realm of industry, business operations, culture, design, art, etc. to forge plural and robust ideas.

Shepherded from place-to-place by the medical-academic careers of his parents (as far west as Michigan, east as Singapore), Faiz spent his teens in Scotland before pursuing liberal arts at the College of William & Mary in Virginia, by way of St. Andrews, earning a degree in Cultural Studies with Chemistry and Maths on the side. He earned his Graduate degree in Chinese from the University of Edinburgh and Nankai University in Tianjin, picking up the Mandarin topolect in under nine months, for a total of twelve working languages.

Inspired by concept album artwork and single-use landing pages during the early ‘00s, Faiz would tinker with code and graphics, building and maintaining databases for private hospitals, guest packets for corporate conferences and publicity for local businesses both online and off. This hobby only grew in university with his role in publicity, and the presidency, of the local chapter of People & Planet, founding a small French language school, building a regional Writer’s Guild and Magazine and negotiating gallery space and marketing for emerging artists.

In 2014, he improvised his commercial commitments into Creation + Practice Group, a loose structure for supplying remote Graphic, Product, Service & Experience Design capacity to agencies, and consulting with start-ups to refine their Commercial Strategy, Proposition and Business Models. He has served the gamut of enterprises from Google, UBS and Crédit Suisse to non-profits, local restaurants and art spaces including Massey Klein and Mimosa House.

Faiz aims to build a Venture Studio, what he calls ‘an agency without clients’ for impactful businesses with sustainable, circular economic models in the next couple of years. He currently resides in London, with work over ten timezones.

 LinkedIn →

The work I do

› A selection of significant recent clientwork, projects and collaborations.

  • Making Google relevant to export businesses in 26 high-growth Provincial Chinese Cities with Orchid Création.
  • Building the startup, Covert Garments, biometric sensors crafted into athleisure clothing tailored for an entire workday.
  • Redefining mobile credit for the underbanked in Sri Lanka with GSMA & Copasetic Research.
  • Branded art galleries and project spaces including Massey Klein, Mimosa House and Oriental Theatre.
  • Creating benchmark standards, definitions and a marketplace for Vegan, Sustainable and Ethical non-food products at Alive Boutique.
  • Making athletes feel like regulars regardless of where they choose to race on Racecheck.
  • Helping East African Smallholders make better use of their farmland with the Experience Design of an Educational App by The Haller Foundation.
  • Scaling Salinity Studio's market stall to supermarket shelves at wholesale without losing a brand's soul or values.

    Opus 95. Some rights reserved. © 2014–2018 Faiz S. Hussain. This site is a division of Creation + Practice Group, British Limited Company SC478395. Photographs courtesy of Calvin Ma. This website does not collect data.
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