Faiz Hussain

It starts with a conversation.

Our first call is all about chemistry. I’ll get to know you and the areas you need help reaching your goals. You’ll get to know me and the potential benefits of bringing a Thinking Partner into your organisation. If it’s a fit for both of us, we’ll go from there.

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Free, no strings attached.

Frequently Asked Questions

How do we partner with you?

The easiest way is to book a short conversation (30–60 minutes) to get a sense of how we get along. You don't have to know exactly what you're looking for yet.

Can you help us in a pinch?

Yes, I can help with a single intervention. The process is the same, let's screen each other on a Chemistry call first.

What's the right time to engage? How do you work with companies of different stages?

Every leader and team faces a watershed:

‘Business ideas’ fall neatly into four stages with four different kinds of care.
‘Business ideas’ fall neatly into four stages with four different kinds of care.
  • Slack: Before or after determining the scope of your idea is the road to finding market-fit, i.e. does your idea serve a need? You need the space and flexibility to make informed ‘bets’ of what to test and learn from, even with limited resources.
  • Scale: After finding market-fit, demand starts to outstrip supply and the work becomes building an organisational vehicle around the idea, installing metrics to turn art into science and fostering a culture that can outlast the idea.
  • Saturate: Now you’re an established organisation, in business-as-usual, iterating less frequently with whispers of deep change in the margins. You have a choice between rightsizing to a commodity or to start looking for the next thing.
  • Slide: You’re behind the curve, with a shrinking core business and need radical shifts to either exit the business or pivot completely through a structured change journey or business model innovation.
What's the difference between structured and unstructured support?

Structured support are my workshop templates and set meeting formats that are used to solve a specific problem (e.g. you want to build a board of directors and want to make sure it meets certain requirements), versus Unstructured is any form of communication bespoke to what's going on in that moment.

I've already been working on a startup idea for a while, what service is right for me?

It depends. If you are yet to release anything and don't have a firm view of who your audience is, Dreambox will help you leap to that level. If you're simply looking for support and a sounding board, Partner is better.

I already work with a coach or consultant. Does that disqualify us as a client?

Not necessarily. Many of my clients already have a coach and keeping working with one in tandem with our work that they work with on specific day-to-day and strategic issues. How my services differ is that you'll be working with someone with specific expertise that's walking with you.

I am about … months from a decision. When is the right time to get in touch?

As early as possible. Even if we don't engage for another 12 months, I find it useful to be on each other's radar so that we can press play at the most opportune time.

Can I try before I buy?

Yes and no. I offer the preliminary sessions of each service free but you're unlikely to see the kind of impact you're looking for in just a couple of sessions. I offer short pilot terms of 1–3 months for new clients so that you don't feel locked in long-term.

We're really busy but we need this. How do we make the work a priority?

Every organisation struggles with this regardless of stage. It's worth assembling a working group of stakeholders that can help make this a priority.

Will you help convince my boss/manager that our team should engage with you?

I mostly work with founders and teams with a high degree of autonomy.

If you're not in a position to make a decision about working together, I will help you.

Often this means having a few stakeholder discussions spaced out over 2–3 weeks by e-mail or workshops. Even if it doesn't work out, I find that this process is revealing and rewarding to show what levers are available for Change.

Do you do any training for teams?

I love training leaders and teams. It really depends what you need and if you think that my expertise is the right fit. Feel free to book a call here to discuss options.

We're trying to start an innovation programme. Can you help us?

I can certainly give you good advice and see where we can work together.

How does your pricing work? Are there special rates for non-profits and educational institutions?

Everyone's circumstances are different. So are the breadth of options to fund working together. If you don't fit any of these categories exactly – don’t panic – we can come up with something that works for all of us. The price of the service will reflect your desired outcome, ambition and transformation. I also adjust these based on your currency's purchasing power. Please use the ranges below as a guide.


Leaders who are working on non-commercial propositions.

Pay-what-you-can. Agreed by discussion.


Entrepreneurs and self-starters that are mostly self-funded.

From $2,500/mo Additional fees apply for more than 5 participants.


Startups and teams that are past Series A funding.

From $6,000/mo Additional fees apply for more than 5 participants.


Corporates, VCs or Medium-sized businesses >$15MM/yr AR.

From $10,000/mo Additional fees apply for more than 5 participants.

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Remote Working from London. Distance is no barrier to our collaboration – say hi by email!



The patterns above can be adapted to your needs. (Consider cutting this section)

If you're looking for something else, these options are also available:

Are you stuck in your job and want to transform your life?

(Workshops for mid-career professionals to break through.)

Are you intrigued but your needs don't fit into one of my services?


(Discovery call for leaders with complex but scoped problems.)

You want to scale your venture without losing your culture?

(Long-term skills investments in impact organisations.)

Looking for a team with a broader set of expertise, I work here too:

(For organisations looking to speculative propositions.)

Flowchart (backlink)

What you need at each stage

Reverse-l shape

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